Showing posts with label conscious leadership. Show all posts
Showing posts with label conscious leadership. Show all posts

Wednesday, March 2, 2016

Good Growth: 26 B Corps on the Inc 5000 List

Too often, companies that focus on the triple bottom line (people, planet, and profit) are assumed to be skimping on the third. Too often, it is taken for granted that doing good must come at the expense of doing well.
Of course, anyone familiar with the B Corp community knows that isn’t true. From the recent $1b valuation of The Honest Company to the acquisition of B Corp Plum Organics by Campbell Soup Company, B Corps show a strong mission is an asset, not an obstacle. This is once again illustrated with strong B Corp presence on the 2015 Inc 5000 list, a yearly tally of the fastest growing privately-held companies  in the USA.
The 26 B Corporations who made the list have met the highest standard of social and environmental performance, accountability, and transparency in business, and 38% of them were also honored on the 2015 B Corp Best for the World lists, which highlights B Corps with scores in the top 10% of the global community. Join us in congratulating these inspiring companies and learn more about each below.
Read the full list article by B Corp here.
B Corp is fully aligned with Refresh Agency and The Passion Institute's mission and vision that people use business as a force for good; good for people, planet and shareholders. Watch their manifesto below! 




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Refresh Agency is a communication agency building companies and leaders as a force for good since 2002 through strategic and creative communication, leadership training, global speaking, storytelling, branding and marketing. We aspire to increase awareness, education and inspiration to empower people to make better choices daily in business, family and life. RefreshAgency.com




Tuesday, January 19, 2016

PassionTalk TV with Sandja featuring Inez Van Oord, founder of Europe’s largest mindstyle magazine, Happinez

I had the great pleasure of meeting Inez in New York, NY late in the Fall as we were both in the big city for the screening of The Power of the Heart supporting our common friend and creator of the film, Baptist de Pape. Inez is featured in the film sharing her own process of following her passion and heart and creating a super successful business – Happinez Magazine.
Here are some of the topics you’ll learn in the interview:
1. Inez’ biggest core lesson in business
2. Raising funds – what to avoid and what to do instead
3. The courage it takes to follow your heart, and some techniques to use to do so yourself
4. Statistics say that to build a successful business it takes an average of 5 – 7 years. Not for Inez, who did it all in    2.5 years! Where she sold Happinez Magazine making a large profit.
5. Inez’s best medicine to access your inner power to persevere and make sound business decisions
6. The most rewarding lesson she learned in creating and selling Happinez Magazine, and how this one aspect is key to not get distracted
CLICK HERE TO WATCH INTERVIEW

Click here to watch the interview.

Wednesday, January 6, 2016

Avoid common pitfalls and grow your business faster

Being a successful leader and entrepreneur of a business - be it small start-up or large international in scope - requires a series of specific, inner-personality skills, the majority of which are not commonly taught in our standard education system, or even through direct business experience in a company.

These skills include resiliency, the ability to work consciously with courage and fear, high emotional intelligence, boundary setting that respects all people involved, assertiveness, communication, vulnerability, morality, authenticity – and the list goes on. Since these types of skills aren’t often readily available, we see many upstart and small businesses fail, primarily due to founder conflict – conflicts that could’ve been successfully resolved (or avoided all together) had those business leaders possessed the inner-skills required to do so.



Our foundational belief at The Passion Institute is that in order to do this successfully, leaders need to embrace the continued growth process of awakening both their inner and outer business skills – some of which are mentioned above.
           
In order to be a successful business leader and maintain continued growth and prosperity for your business, focusing on and expanding your understanding of a 5 P bottom line – Passion, People, Purpose, Planet, and Profit – is of the utmost importance. This is especially true when it comes to running a financially sustainable business in a global economy where customers are placing increased importance on a business’ attitude towards both people and the planet.        

What sets The Passion Institute apart from other leadership training programs – and why you should care

1. The Passion Institute is focused on building and leading businesses with a focus on the 5 P bottom line – Passion, People, Purpose, Planet, and Profit
We support and guide leadership in a multi-pronged, world-view context, where success is measured on a few distinct levels:
  • The individual’s inner-passion and purpose and how this connects to the overall purpose of the company
  • How people who come into contact with the business – employees, subcontractors, freelancers, customers – are treated, and how they each connect on a values and purpose level
  • And how the company makes decisions regarding the sustainability of the planet overall including near and far community, materials usage, transportation and energy usage and so forth.
  • Of course, none of this is possible if a healthy, sustainable and profitable business isn’t present, so this is always a healthy focal point of our work.

Doing all of the above AND finding a healthy balance in all facets of their life (both inside and outside of work) is a big task to take on for any leader. This is why, at The Passion Institute, we work with visionary leaders from the inside out – supporting them on their path to building their conscious leadership process, and helping ensure the best possible outcome, according to each leader’s unique vision of success.

2. Unlike the general perspective on millennials (which is quite doomsday-like if you ask me), I believe Gen Y’s approach to work and business is the perfect storm
The vast majority of the millennial workforce 77% (according to a recent Deloitte Survey) wants to work for a company with a sense of purpose, where people matter, and where products and profits are not the only end goal. This pressure will force old school, profit-driven businesses to change, simply due to workforce and consumer demand. In life we tend to either learn by free will or through pain. I think a lot of traditional business leaders need to get themselves into gear and learn the skills of conscious business and leadership before their financial bottom line is forcing them to rethink it all.

3. The Passion Institute has a wide international business scope
We serves business leaders in the United States, Denmark, Germany, South Africa, Japan, India, Sweden, Ghana, Vietnam, Colombia and Cambodia.

4. We are international lifestyle and conscious business trend spotters
We are often hired to speak, write and inspire at leading lifestyle and business magazines, business and lifestyle conferences, as well as internally at companies.

5. We work with the whole person and see ourselves as part of the movement that’s bringing humanity back into business
We believe business happens at the person-to-person level, and this requires embracing your passion, creativity and emotions.  Each person has a unique set of skills, feelings, needs, passions and so forth, and we believe it is each person’s birthright to claim themselves as whole, full beings – and take ownership of the kind of business life that will best suit who they are and the goals and dreams they have for themselves.

We feel tremendous gratitude and privileged to support others who see business as something that has an incredible power to be a force for good in the world. Those are the people we support.

6. The Passion Institute is action-focused 
There is a time to learn new skills, and this period is often an introspective process that takes time. Only after this important period can you effectively implement these newly-learned skills and create a new outcome. Or as we like to say in one of our ten key principles, ‘Don’t wish for it more than you are willing to work for it.’ 

The Passion Institute is a conscious leadership training and advisory to global executives and entrepreneurs, and a sister co to Refresh Agency. 

Enrollment for the Passion Warrior Conscious Leadership training is open through Feb 8, 2016. For more information visit The Passion Institute.







Sunday, December 6, 2015

Here’s Why The Best Leaders Focus On Personal Growth

















Photo: © imtmphoto, YFS Magazine

It is our highest purpose as human beings to live with focused commitment to our inner growth. We create eudaimonic contentment (i.e., deep, sustained contentment) when we forego immediate pleasures—such as the next shiny object, materialism, consumerism, mindless sex, drugs, and alcohol. These are typically subconscious fear-based behaviors away from pain, sadness and loneliness.
“‘Eudaimonia’ is a Greek word associated with Aristotle and often mistranslated as ‘happiness’—which has contributed to misunderstandings about what happiness is. Some experts say Aristotle meant ‘well-being’ when he wrote that humans can attain eudaimonia by fulfilling their potential(WSJ).”

Finding Elusive Passion and Purpose

When passion is an active choice our behavior is love-based. We focus our business and life on deeper values and efforts that bring true fulfillment, graduating from merely choosing a superficial state of happiness to embracing the full human
As we build inner skills such as perseverance, resiliency, courage, empathy, vulnerability and an understanding of healthy ‘we’ balanced relationships, we finally become our own best advocate. This also allows us to choose the work, people and opportunities that support our long-term purposeful and passion-fueled business dreams.

Personal and Professional Growth

Below are excerpts from an interview I gave to Caitie Goodard, co-founder of the youth entrepreneur leadership academy IC3, that further explains why passion, how we get there and conscious leadership is fundamental for high-performance entrepreneurs.


Insights On Seeking Your Passion

Even though we often say “find your passion,” there is no such thing; it has always been inside of us. We need to learn to listen and trust our inner voice. Then, we must learn to follow it, which requires trust, enormous will and courage to say no to all other things.

Photo: © pololia, YFS Magazine
Initially, we unlearn old behaviors and simultaneously learn new skills. It is the toughest and the most rewarding process. I recommend that you take your desire to find your deeper passion and purpose in life seriously. Make it your top priority. Be a focused goal digger.
Enjoy the journey to get there, and most importantly, find good mentors who have walked the path. You will not be able to get there by reading books and articles on your own. I have had some incredible mentors in my life, and I continue to consult with them on a regular basis… We are all blind to our own sabotaging behaviors. That is why we need trusted mentors.

The Self-awareness Factor

Conscious leadership skills [are] absolutely pivotal to success and the well-being, productivity and engagement of employees. Business happens at the person-to-person level. A business owner can have the best intentions and visions, but if they lack the skills to engage their team to lift the vision in a common direction, dreams fail or fall short.
Doing business as a force for good requires a leader who is highly authentic and self-aware; someone who engages their world in a ‘we’ space, encourages imperfection and uplifts others. A good leader embraces passion and higher purpose.


Conscious Leadership Linked to Growth

Conscious leadership is also called authentic or transformational leadership—inner and outer personality skills developed in a leader to bring his or her vision to reality. It’s when leaders consider what kind of person they need to be to achieve their business goals.
Growth in business, as in all other aspects of life, comes from closing the gap between reality and what is envisioned. Being a successful conscious leader and entrepreneur requires a series of specific inner personality skills, the majority of which are not commonly taught in our standard education system, or even through experience in a company.

Photo: © theartofphoto, YFS Magazine

These skills include resiliency, consciously working with courage and fear, high emotional intelligence, boundary setting that respects all people involved, assertiveness, vulnerability, conscious decision making, authenticity, intentionally seeing each person on the team, creating environments of honesty … and the list goes on. The solution starts at the individual level. Stop the war you are waging on yourself.
Start to think positively about yourself—not from an egotistic and narcissistic level, but from inherent goodness and humility. Start serving yourself with nourishing food, exercise frequently, and treat your brain well with adequate sleep, nourishment and continued learning. Once you treat yourself with love and care, you can treat others similarly.
Communicate your needs and feelings, and stand up for what you need. Surround yourself with people who also want this for you. Learn to focus your thoughts on the positive and release the negative. Become your own best friend. Once you treat yourself with love and care, you can treat others similarly. That’s the ultimate goal of conscious leadership.

This article has been edited and condensed for YFS Magazine (originally published on Unreasonable.Is).
Sandja Brügmann, Founder and CEO of Refresh Agency and The Passion Institute, is a serial entrepreneur, international speaker and sustainable communications and marketing expert with a passion for Conscious Leadership. Sandja mentors visionary business leaders and entrepreneurs around the world helping people manifest a passion-filled and purpose-based business and life. She has worked with the global business community to create sustainable & social-good change for the past 15 years. She is a certified yoga teacher, former Danish national archery champion and Olympic hopeful, a certified Shadow Facilitator and health food advocate. Connect with her on Twitter and LinkedIn.


Monday, May 18, 2015

Be A Goal Digger


Using archery as a metaphor for a goal digging business process, what is your target? You'll understand this metaphor better once you watch the video of the week.





How is your inner state? Your mental strength, body strength and control, muscle strength? Good archers both cardio and strength train several times per week. My secret sauce was to use visualization and mental training techniques prior to a big competition. The team would withdraw to a quiet place, and our coach, who was the Danish National Team Coach and my dad Gynther Brügmann, would guide us through a visualization, where we worked through the perfect shot; the prefect hitting our goal - from mental inner states, to which muscles we used to pull the string on the bow, our focused eye on the target, how we released the string - the full movement is highly important from start to finish, how you move and hold your arm and hand after the release as a movement is in context and can play a huge role in the direction of your arrow. Following the arrow with your eye all the way to the target as you see the arrow plant itself at the absolute center. Every single movement and mental state is of high importance for an overall successful result. I still use both visualization and mental training techniques for performance and business. It works. Try it out if you haven't.

How are your energy management skills? An archery competition takes an entire weekend divide over 2 days of 6 hours each. You need to manage your energy over time. Observe yourself. Are you wasting your energy on small talk with draining people between shoots? Are you ensuring good mental practices, good food and hydration practises between rounds of shooting? Are you using food as both body and brain fuel throughout the competition? Did you get rest and good sleep the night before? What did you eat the days leading up to the competition? How is your psychological and emotional states? What are you doing to manage these to set yourself up for success? Developing good habits everyday ensures good practices when it counts.

If we switch archery out with business - which inner and outer factors play important roles in you reaching your desired business goal? Identify those. Write them down. Be aware of them. What is your skill level regarding each of these areas that can stand in your way of reaching your goal? Where do you need to grow? Set yourself up for the most successful outcome to reach your goal.

Be a goal digger. Take responsibility for the process. Small steps. Not perfection. Go big!



Wednesday, May 13, 2015

The Color of Money: How Green marketing Will Change A Movement

I was digging through my archives and found this excellent article in Denver-local 303 Magazine Green Issue on sustainable communication and marketing. The article content is still very relevant. Despite it being from 2008. I was interviewed for this piece back then. It deserves another round of service and inspiring business leaders to do business as a force for good.

"The true tipping point of green marketing will be when it is incorporated into consumers' lives in a way that adds value and makes their lives a little better and a little more fun." 
- Sandja Brügmann







Monday, January 12, 2015

In pursuit of happiness and fulfillment? Get yourself a dose of imperfection


Today's topic is perfection. Or rather, how imperfection is your path to creativity, innovation, joy, and yes- even to love.

This shame and fear based behavior might be the very pattern, which is sabotaging your intent and dreams to create your passion and purpose-based business (and life). I hope this short inspiration video will awaken desires and courage to try to step out of the comfort-zone of perfection. 

In itself, creating these short video inspirations is for me a way to get out of my own perfectionism. It has been quite freeing to say the least and on purpose I am wearing bright orange lip stick today, I film at various locations and backgrounds, play around with varying clothing, make-up & hair styles, because I want to create a free room for creativity, expression, teachings and fun for myself - outside of any box of expectations - and an open place of support, acceptance and growth for you. 

Though the video process has a clear intent for me, I want to share with you that it still does brings out feelings of fear in me to create imperfect, unedited, made-from-my-own-computer videos and launch them into a world wide cyber space. I know that the more I can simple allow and be with the feelings of fear, as well as the inspiration and excitement I am also feeling, the more I am freeing myself from a need for perfect. Yay! 

'Courage is not the absence of fear, but the triumph over it. The brave man is not he who does not feel afraid, but he who conquers that fear.' - Nelson Mandela

What is one concrete action step you can take this week, to allow room for more imperfection into your life?

I would love to hear your feedback and thoughts on this topic. Feel free to share your action steps in the comment field below, so we can all cheer each other on in creating a bigger and bolder life. 





I wish you a wonderful Monday.

Sandja

Friday, January 2, 2015

2015 Take Flight Plan

How do you plan on taking flight in 2015? 
'And the day came when the risk to remain tight in the bud was more painful than the risk it took to blossom'~ Anais Nin


As a culture, we love to set New Year’s intentions at the marking of a new year. I think this is a wonderful tradition, and the truth is every moment is an opportunity for us to set new intentions and new standards for ourselves. Giving us the opportunity to create the lives we want to live.
But for a moment, let’s play along with the New Year’s intention…
Take inventory of 2014 
Taking a quick inventory of the year past can work wonders and bring awareness to both what we do not want more of in our lives, and therefore can leave behind in 2014, as well as what we do want more of.
What do you want to leave behind in 2014? 
Take out pen and paper, and make a list. This can be specific projects, or tasks in a project, which drain you, rather than uplift you. It can be people, who you are feeling drained by, or who brings conflict rather than creation and good energy. It can be less than self-caring eating habits. A needed change or fine-tuning of exercise routines, or trying a new and more self-nurturing way to stay fit. Psychological ways of being that is no longer serving you. States of mind that self-sabotage. Decisions you make, which do not bring you happiness.
2015 Intentions
Make a list of what you want more of in 2015. What worked for you in 2014? This can be the kind of people, who really make a difference in your life – what are the concrete personality traits that make these people so desirable to you? (Ex. visionary, kind, creative, open-minded, supportive, stable, reliable, positive and so forth). Which activities make you feel expanded and automatically drawn to? Which projects do you really like working on, and what are the concrete tasks and responsibilities you thrive on? What wasn’t present at all for you in 2014 that you really want in your life this year?
Once you have created your two lists. Close your eyes. Take a few deep breaths and then visualize that with your exhale you release all the items you want to leave behind. Let them disintegrate. Make the choice to not let these things take any more of your thoughts and time. It can truly be this simple.
Then, read over your list of 2015 Intentions again. The key to your successful 2015 is to place all your focus, energy and time on all the great, desirable, passionate, kind and loving things you want to bring more into life in 2015. Schedule these priorities into your day. Place high importance on these items, so you can create them in your life. It will only happen if you take new action.
Under each point on your 2015 intentions list, write the concrete action you will take to give yourself the life you want in 2015! 
Happy creating.