Refresh Agency: Communcation to Achieve a More Sustainable World Through Skill, Style and Sensibility.
By Lindsey on Nov 11, 2008 in Elephant Journal
Just a few days after writing about my experience at Naturally Boulder Days, I had the opportunity to meet one of Boulder, CO’s most dazzling entrepreneurs, Ms. Sandja Brügmann. In my article, I had shared how I learned that in the Boulder community, there is always someone to have coffee with, and not three days later, I had an invitation from Sandja, a woman who owns her own public relations, marketing and merchandising company.
The firm is called Refresh Agency, a full service communications agency with results in the Natural Products, Fashion, and Consumer Goods Categories on local, national and international levels. I initially acclimated myself to the business by taking a thorough look at the agency’s website. The homepage opened to an image of recycled glass blue beads from Ghana (pictured below) across a sharp black background that made for a lovely first impression for me. My past experience includes assisting in package design for a natural products brand, and I always leaned toward a modern look. And in this case, it isn’t simply about web design—I’m a believer that good design makes for better accessibility, and sustainable products need to be marketed in such a way to reach beyond “the choir,” to a mainstream audience. I had a feeling from the start then that this was a top-notch agency that understood that style needn’t be sacrificed for sustainability.
For full article http://www.elephantjournal.com/2008/11/refresh-agency-communications-to-achieve-a-more-sustainable-world-through-skill-style-and-sensibility/#more-4104
No comments:
Post a Comment